Exactly one month ago, Club Brugge & Unibet launched a unique AR tool where fans can learn life-saving techniques for free. Meanwhile, more than 9,142 fans were introduced to the platform and some 1,107 people received a unique No Heart No Glory pin after completing all the steps!
Last weekend, when a young 25-year-old goalkeeper collapsed on the field and subsequently passed away, it became clear once again how important CPR is. For three seasons, Club & Unibet have also joined forces by giving an amateur club a free CPR and chest compressions workshop every month, as well as receiving a free AED device.
A month ago we went one step further by developing a unique AR-experience in collaboration with the KU Leuven. Via www.noheartnoglory.be you learn in eight steps how to resuscitate someone, test your knowledge and receive an exclusive pin after correctly answering all questions. After a month, more than 1,000 people went through all the steps!
Receive another unique free pin yourself? Surf to noheartnoglory.be & test your knowledge. Moreover, did you know that we are giving away an exclusive #ISaveLives jacket with which players have already walked the fields several times? Keep an eye on our channels!
